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Key-account management
Target 'Key People'
Everybody responsible for the coordination of commercial activities with clients of a considerable importance to the Company
Each participant must have learned the basics of sales during a seminar on «Commercial Performance».
Coaching Results
Identify and weight all factors influencing results of a key account.
Set up a dashboard of managing a key account to determine the best path in order to satisfy the client in the long-term.
Know how to reorganise and plan one's commercial activities concerning large accounts for the benefit of a harmonious development regarding short-, medium- and long-term results.
Optimise the use of one’s own time and the time of collaborators.
Reinforce large-account holders’ satisfaction and their fidelity towards our Company.